WWE president Nick Khan has addressed one of the major issues being discussed by people online about the company. Khan was forced to speak about the controversy as part of TKO's earnings call for the third quarter of the year. Under TKO, WWE reduced the number of live events, which helped the talent feel rejuvenated and kept them healthier. However, the ticket prices are soaring, and it has been one of the gripes of many fans on social media, as well as other wrestling veterans who thought that the regular people are getting priced out. Speaking on TKO's earnings call on Wednesday, Nick Khan addressed the issue of expensive tickets. It's all about scarcity of the product, creating a demand, which explains the increase of ticket prices. It's tied into the reduction of live events as part of the TKO's plan when it acquired WWE. "A couple of years ago when TKO was put up, one of the first things we collectively did was reduce the non-televised live events, which created more scarcity in the marketplace for our televised events and our continued international expansion only furthered that. In January, you’ll see us on a European tour for Raw and SmackDown, leading into Royal Rumble in Saudi Arabia. Tickets already on fire for that event and it creates more scarcity in the United States, which is a good thing in terms of our overall gauge," Khan said. [H/T Fightful]Maven upset with WWE for pricing out generational fansFormer Tough Enough winner Maven was asked at a recent appearance on TMZ Sports' Inside The Ring about the rising ticket costs to go to a show these days. He wasn't happy with WWE because longtime fans are getting priced out, which led to him bringing up Vince McMahon. "It’s one of the things that angers me the most. You can say what you want about Vince McMahon. Vince knew that the everyday family was where his bread was buttered. He knew that in order to create generational fans, he was going to have to make his product accessible, accessible on a weekly basis, accessible on a monthly basis at an affordable rate... They're pricing out loyal fans," Maven said.WWE recently had a problem with selling out tickets on the October 31 episode of SmackDown in Salt Lake City, Utah. It reportedly created an air of disappointment within the company.