Norwegian journalist and commentator Kjersti Flaa has reacted to newly revealed text messages and emails tied to the It Ends With Us legal dispute between Justin Baldoni and Blake Lively. In a YouTube video posted on November 13, 2025, Kjersti Flaa called the book's author Colleen Hoover “a snake” and suggested “she needs some therapy.” Kjersti Flaa claimed the leaked exchanges between Colleen Hoover and director Justin Baldoni showed no evidence of a smear campaign against Blake Lively, instead portraying Colleen Hoover as inconsistent about her involvement in the film’s script, saying,"I think maybe she needs some therapy, because, as you know, she deleted her whole Instagram account after all of this came out"The remarks came just as parties in the ongoing It Ends With Us litigation prepared new summary-judgment filings. Those same court documents, cited by Flaa, continue to shape one of Hollywood’s most tangled public feuds, one that has drawn in Lively, Ryan Reynolds, several PR firms, and Sony Pictures.More about the legal battle between It Ends With Us co-stars Blake Lively and Justin BaldoniThe legal conflict surrounding It Ends With Us has gone far beyond its 2024 theatrical release. As Deadline reported on October 24, 2025, the film, which is an adaptation of Colleen Hoover's book, became a flashpoint between its stars, Blake Lively and Justin Baldoni, who also directed the film.Blakr Lively reportedly filed a ten-claim complaint in December 2024, accusing Justin Baldoni and his production company, Wayfarer Studios, of sexual harassment and of orchestrating a retaliatory “astroturfing” campaign to damage her reputation. The filing alleged that Baldoni fostered a hostile work environment and that his team circulated manipulated communications to silence her.Justin Baldoni and Blake Lively are seen on the set of 'It Ends with Us' on January 12, 2024 in Jersey City, New Jersey. (Image via Getty)Justin Baldoni’s attorney, Bryan Freedman, denied the allegations and countered that Lively’s complaint distorted professional disagreements into misconduct claims. What followed was a rapid series of lawsuits and countersuits, including Baldoni’s defamation actions against Lively, Reynolds, The New York Times, and several PR figures. The disputes soon spread into public relations territory, with accusations that both sides leaked private texts to reporters.By late 2024, Sony, which distributed the film, issued statements condemning “reputational attacks” and supporting Lively. Despite the controversy, It Ends With Us drew substantial audiences in theaters and on Netflix.Justin Baldoni's $400 million countersuit formally closed in November 2025As reported by PEOPLE on November 3, 2025, Justin Baldoni’s $400 million countersuit against Blake Lively and Ryan Reynolds was formally closed after he missed the deadline to amend his dismissed complaint. U.S. District Judge Lewis Liman’s order ended the case but left Lively’s original lawsuit active and “teed up for appeal.”The dismissal followed a June 9, 2025, decision tossing out Baldoni’s defamation and extortion claims, as well as his separate $250 million suit against The New York Times.Pop Base @PopBaseLINKA judge has dismissed Justin Baldoni’s $400 million defamation lawsuit against Blake Lively and Ryan Reynolds.The judge, Lewis J. Liman, found that her accusations of sexual harassment were legally protected and therefore immune from suit.In that ruling, Judge Liman found that Blake Lively’s harassment allegations were legally protected speech under California law and could not serve as the basis for a defamation claim. He also noted that Justin Baldoni’s team had not shown that Reynolds and Lively’s publicist, Leslie Sloane, acted with actual malice.Blake Lively’s lawyers hailed the outcome as “a total victory and a complete vindication,” while Justin Baldoni’s counsel called those declarations “predictable” and “false.”Despite losing the countersuit, Justin Baldoni’s side reportedly continues to pursue appeals and related insurance disputes involving coverage of legal fees. The March 2026 trial date remains in place, with both parties expected to present further motions before the year’s end.Fallout of the viral lawsuitThe timeline reported by Deadline shows how the feud evolved into a sprawling chain of filings involving more than a dozen lawsuits, subpoenas, and protective order requests.After the collapse of Justin Baldoni’s countersuit, the focus reportedly shifted to evidence management, including claims about deleted messages and encrypted chats on the messaging app Signal, as well as battles over which communications could be shown to jurors.Judge Liman has described the matter as “a feud between PR firms” and warned both parties against litigating through the media. Discovery disputes have also drawn in outside figures: Stephanie Jones, a former publicist; Melissa Nathan and Jennifer Abel, who worked for Justin Baldoni; and social-media consultant Jed Wallace, among others. Meanwhile, the insurance provider Harco National filed its own suit, asserting it was not obligated to fund Wayfarer Studios’ legal defense, adding another layer of complexity.Despite partial dismissals, neither side has withdrawn its broader claims. Blake Lively’s amended complaint, filed February 18, 2025, alleged that at least two other women felt uncomfortable around Baldoni on set, while Justin Baldoni’s filings accuse Lively and Reynolds of “exaggerating benign interactions.” Both maintain their narratives in public statements filtered through lawyers.As 2025 draws to a close, summary-judgment motions from both teams are expected, potentially determining which issues proceed to trial. The overlapping lawsuits, civil, contractual, and defamation-related, reportedly underscore how a literary adaptation about cycles of abuse became, in the words of one filing, “a case study in the collision of Hol,lywood, PR and law.”Within Hollywood, the continuing legal saga has prompted debate about accountability and the blurred boundaries between public advocacy and image management. Deadline’s report notes that Blake Lively and Ryan Reynolds have positioned their fight as a broader statement on workplace safety, while Justin Baldoni’s defenders argue the case reflects a growing weaponization of PR against filmmakers. Judge Liman has cautioned that the high-profile nature of the dispute could taint potential jurors and, therefore, restricted extrajudicial statements.At the same time, internal divisions among PR agencies, such as Jonesworks and The Agency Group PR LLC, have drawn attention to how media narratives form around legal disputes. Documents described in court show efforts by multiple sides to manage coverage through press outreach and social-media coordination.For now, Colleen Hoover’s name, re-surfacing through Kjersti Flaa’s commentary, remains on the periphery of a much larger confrontation that has included authors, producers, and actors alike. What began as a best-selling novel about domestic abuse has transformed into one of the most complex entertainment-industry legal battles in years, and with new filings still pending, it remains to be seen what happens next.