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NBC faced harsh criticism for airing only a 15-second clip of Lil Jon's Thanksgiving halftime performance on Thursday, November 27. The event took place at Baltimore's M&T Bank Stadium, where the Baltimore Ravens played against the Cincinnati Bengals. The Bengals won the game with a score of 32-14.
Instead of broadcasting the 54-year-old rapper's full performance, NBC aired a tribute segment honoring veteran coach John Madden. Madden is regarded as one of the greatest coaches of all time and has the highest winning percentage among coaches who have managed at least 100 competitive games. Narrated by Andy Reid, the tribute featured interviews with players such as Gus Otto, Phil Villapiano, Art Shell, and coach Joe Gibbs.
After the tribute, NBC showed a 15-second highlight of Lil Jon’s performance of his 2013 hit Turn Down For What, before returning to commercials. According to a USA Today report, this decision has sparked widespread criticism from fans who wanted to see the full halftime show.
NBC's pattern of not broadcasting the Thanksgiving halftime show isn't new. Since 2013, the network has typically shown a feature segment during halftime before airing a highlight clip. In 2024, Lindsey Stirling's performance was also not broadcast, mirroring the trend seen in 2023, when Steve Aoki performed during the halftime of the San Francisco 49ers vs. Seattle Seahawks game.
This year, on November 27, other artists, including Post Malone and Jack White, performed during NFL games. Malone performed during the halftime of the Dallas Cowboys vs the Kansas City Chiefs game, while White performed when the Detroit Lions hosted the Green Bay Packers. Eminem even made a guest appearance during White's set at Ford Field.
Exploring Lil Jon's musical career & net worth
Lil Jon (born Jonathan H. Smith) is widely recognized as one of the founding fathers of the crunk sub-genre of hip-hop during the early 2000s. According to Celebrity Net Worth, Lil Jon's net worth is $30 million as of now.
His musical journey began when Jermaine Dupri hired him for So So Def Recordings in 1993. Three years later, he formed Lil Jon & the East Side Boyz, which is credited with creating the crunk sub-genre. Between 1997 and 2010, Jon and his group released several hits like I Like Dem Girlz, Shawty Freak a Lil Sumthin, Who U Wit?, and others. After releasing five albums with the group, the rapper released his debut solo album, Crunk Rock, in 2010.
One of the most popular songs in Lil Jon's catalog is the 2013 chart-topper, Turn Down For What. Released in collaboration with DJ Snake, the song received eight platinum certifications in the US.
The music video for the song was widely praised by critics and fans alike. It was nominated for Best Music Video at the 2015 Grammys. Currently, "Turn Down For What has over 1.2 billion views on YouTube.
Aside from music, Jon has explored other business ventures, including an energy drink company called Crunk and a wine business.
